ENTREPRENEUR // CREATOR // PERFORMER

 

Jaz Flowers is a creator, entrepreneur, performer and proud mum of two based in Victoria, Australia. As the Founder and CEO of Jaz Flowers, a successful Australian beauty and accessories brand, Jaz has built a thriving business while cultivating a highly engaged online community built on trust, authenticity and genuine connection.

Before establishing herself as a business owner and digital creator, Jaz enjoyed a successful career as a professional musical theatre performer, with credits including We Will Rock You, Hairspray, Heathers and Hot Shoe Shuffle. Her performing career has also seen her perform at the BBC Proms in London and appear as a contestant on The Voice Australia, showcasing her versatility as a professional singer, actor, dancer and live performer.

Today, Jaz combines her extensive entertainment experience with her entrepreneurial expertise to create authentic, humorous and relatable content across social media. Known for her warm personality, quick wit and engaging on-camera presence, she shares content spanning beauty, fashion, lifestyle, business and motherhood, connecting with a predominantly female audience aged 30–60 across Australia and internationally.

As both a creator and business owner, Jaz brings a unique perspective to brand partnerships. With hands-on experience in marketing, branding, product development and e-commerce, she understands the creator economy and consumer behaviour from every angle. Her audience trusts her for honest reviews, authentic storytelling and meaningful recommendations that drive genuine engagement and strong brand outcomes.

Passionate about empowering women through confidence, authenticity and self-expression, Jaz is currently balancing motherhood, entrepreneurship, content creation and a return to professional performing. She is equally comfortable performing on stage, presenting on camera, creating digital content or representing brands and businesses at events.

With a rare combination of professional performance experience, successful business ownership and influential digital storytelling, Jaz brings authenticity, humour, professionalism and a genuine connection to every partnership.