MEDIA PERSONALITY // FOOD CREATOR // TV PRESENTER // AUTHOR​

Steph de Sousa is one of Australia’s leading food creators, media personalities and bestselling cookbook authors, inspiring millions of home cooks with practical, budget-friendly recipes that make family life easier.

 

Since capturing the hearts of viewers on MasterChef Australia, Steph has built an audience of 3.9 million followers across Facebook, Instagram and TikTok, generating millions of views every month through content that is equal parts entertaining, educational and achievable.

 

Known to her community as The Frugal Foodie, with her own TV show by the same name, Steph has become a trusted voice for busy families looking for real food, real value and real-life cooking solutions. From weeknight dinners and clever kitchen hacks to budget-friendly shopping and meal planning, her content consistently delivers high engagement because it solves everyday problems with warmth, humour and authenticity.

 

Steph is the author of three bestselling cookbooks, founder of the popular Easy Recipe Gang website, 55000 newsletter subscribers, and creator of the What’s For Dinner meal planning membership. Together, these businesses support a highly engaged community of home cooks who return to Steph daily for inspiration, recipes and practical advice.

 

Her influence extends well beyond social media. Steph is a regular television and media contributor and has partnered with some of Australia’s most recognised brands, delivering authentic campaigns that seamlessly combine storytelling with measurable results. Her collaborative, professional approach and deep understanding of audience behaviour have made her a valued long-term partner for leading brands across food, retail, home and lifestyle.

 

At the heart of everything Steph creates is one simple goal: helping families cook with confidence while proving that great food doesn’t have to be expensive or complicated.

 

By the Numbers:

 

* 3.9 million social media followers

* 55+ million monthly social media views

* 3 bestselling cookbooks

* Founder of Easy Recipe Gang

* Creator of What’s For Dinner

* 2 times MasterChef Australia contestant